MQDC ปรับทัพรับเทรนด์อสังหาฯ ปี 2567 แต่งตั้ง “สุทธา เรืองชัยไพบูลย์” นั่งแท่น CEO

MQDC adjusts its forces to embrace real estate trends in 2024, appointing "Suttha Ruangchaipaiboon" as CEO.

MQDC, a leading real estate development company Adjusted the new executive team by appointing Mr. Suttha Ruengchaipaiboon. is the Chief Executive Officer Emphasis on income generation and delivery of Flagship project “The Forestias”

MQDC (Magnolia Quality Development Corporation Limited), a leading real estate developer company. Adjusted the new executive team, appointed Mr. Suttha Ruengchaipaiboon. is the Chief Executive Officer Emphasizing income generation and delivering the Flagship project “The Forestias” while Mr. Wisit Malaisirirat Moved up to be Chairman of the Company's Board of Directors and Chairman of the Executive Committee

  Mr. Suttha Ruengchaipaibun MQDC Chief Executive Officer said that in 2024, MQDC is ready to move forward with full force. Targeting total sales and transfers of 30 billion baht, the flagship project 'The Forestias' is currently progressing more than 70%. The first phase of the residential project led by the condominium brand Whizdom is currently Completed and ready to transfer and move in, including Whizdom The Forestias Mytopia, Whizdom The Forestias Destinia (Whizdom The ForestiasDestinia)

Projects that are nearing completion and ready for transfer this year include Whizdom The Forestias Petopia, Mulberry Grove The Forestia. Mulberry Grove The Forestias Villas, which is a cluster home. Developed under the concept For living together for large families and Mulberry Grove The Forestias Condominiums, including housing to accommodate residents aged 50+ or independent adults. The Aspen Tree The Forestias, a global brand project Six Senses world, a luxury residential project in style The first resort of the Six Senses brand


At the same time, Mr. Sutta said that in 2024, he will focus on generating income for the group of companies. Since the outbreak of the COVID-19 crisis in 2020, the company has continued to construct The Forestias project, which is a large project with a high investment budget without stopping construction at all. Until the first phase of the project has been completed and is ready to move in. And the next phase will be gradually completed and ready for transfer within this year for many more projects. This year's mission therefore focuses mainly on developing, selling and delivering this project to customers.

In addition to MQDC emphasizing its strengths in addition to being a themed project, the company will continue to carry out its policy of providing a 30-year warranty under the 30-Year Warranty program to all customers in order for MQDC to stand as a leader in the matter of continuous quality

“This 30-year guarantee is a strong point and selling point that MQDC offers to all residents in every project. This makes the residents always satisfied and confident in MQDC,” Mr. Sutta said.

The home warranty standard of 30 years is supervised by the Premium Care by MQDC team, which will reduce residents' worries about care and maintenance in 4 main areas: building structure Leakage from rainwater Use of doors and windows and damage to water pipes and electrical wires

This 30-year warranty is one of the results of MQDC having the MQDC Standard, which the RISC by MQDC research center has created to be used as a standard for the development of every project under MQDC, which focuses on harmonizing the concepts of energy conservation, durability, and creating quality of life. That's good. It is supported by research results on the behavior and psychology of the residents.

  Mr. Sutta also attaches importance to continuing MQDC's main mission of sustainability. continuously Emphasizing leadership in innovation for sustainability or Sustainnovation In parallel with the development of real estate projects To create a good quality of life for all things or For All Well-Being, which MQDC has announced that it will conduct business for “Create a positive impact on nature and net negative carbon emissions by 2050 (Nature Positive & Carbon Negative 2050)” is the official main mission from 2023.

“Setting a Carbon Negative goal or a net negative carbon level in 2050 is a challenging mission, but I believe it can actually happen. Because we have worked with a team of designers, consultants, and RISC by MQDC, which is an agency set up specifically to research innovations for sustainability. And it has been proven that through our major project The Forestias, we are now able to reduce our carbon footprint by reducing our overall energy consumption. Energy management with District Cooling System, renewable energy from Solar Cells and carbon dioxide absorption by trees. To achieve the goal of reducing emissions by 40,000 tons per year,” Mr. Suttha said.

In addition, Mr. Sutta said that MQDC also sees the various benefits of AI that are connected and consistent with the approach that emphasizes innovation leadership. MQDC has joint research and development with world-class institutions. In bringing in AI technology to help enhance potential and efficiency. Both administrative aspects project development to the management of facilities Convenience in the project This work can be seen from the pilot project, The Forestias project.

Mr. Sutta has over 30 years of experience in real estate project development. and large mixed-use units in the United States Whether it is a campus development project at Alston at Harvard University World Trade Center Rehabilitation Project and the East Side Access Project at Grand Central Station in New York City and various projects Within Los Angeles Airport (LAX) as well as in Thailand, such as the True Digital Park project. and worked with MQDC for 12 years before accepting the current CEO position.













Source:https://www.thansettakij.com/pr-news/real-estate/590611

at 12/3/2024


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